Entende o contexto
Lê a operação, o cliente e o histórico antes de propor qualquer coisa.
Vendas, marketing, atendimento, operação, financeiro e inteligência trabalhando sobre o mesmo contexto — para sua empresa ganhar escala sem perder controle.
Sua empresa inteira. Uma operação. IA trabalhando.
Para empresas de qualquer setor que querem crescer com estrutura, controle e inteligência.
Painel ilustrativo do Sistema Centriu com sete frentes trabalhando: atendimento, comercial, operação, agentes, inteligência, conteúdo e marketing. Cada frente mostra o trabalho concluído ou o próximo passo.
Representação ilustrativa do trabalho em execução
Não é falta de ferramenta. É que cada ferramenta resolve um pedaço, e ninguém é dono do todo. O custo disso não aparece numa fatura — aparece no mês seguinte.
Sistemas que não se falam
O mesmo dado é digitado de novo — e cada cópia conta uma história diferente.
Dados duplicados
Ninguém sabe qual versão é a verdadeira na hora de decidir.
Conversas perdidas
O cliente repete o contexto a cada canal e a cada pessoa.
Tarefas espalhadas
O trabalho vive em planilhas, mensagens e na memória de alguém.
Decisões sem contexto
A escolha é feita com o recorte que estava à mão, não com o que importava.
Automações desconectadas
Cada ferramenta automatiza um pedaço e ninguém enxerga o todo.
Nenhum desses problemas se resolve comprando mais um software. Eles se resolvem quando a operação inteira passa a trabalhar sobre o mesmo contexto.
A Centriu não é uma coleção de produtos. É uma plataforma em que clientes, áreas e agentes leem e escrevem no mesmo lugar.
Cliente 360
Um contexto, não vários cadastros
Cada conversa, tarefa, campanha, cobrança e decisão fica ligada ao cliente e à operação — não a um sistema isolado.
As áreas abaixo são partes da mesma operação, não produtos separados. Elas compartilham conta, permissões e histórico.
A inteligência artificial da Centriu participa da operação: entende contexto, prepara trabalho, executa rotinas e pede aprovação quando importa.
Lê a operação, o cliente e o histórico antes de propor qualquer coisa.
Redige, organiza, calcula e deixa pronto para revisão humana.
Roda o que é repetitivo dentro dos limites definidos pela empresa.
Cruza áreas, identifica prioridade e mostra o motivo da recomendação.
O que é sensível passa por uma pessoa antes de valer. Sem exceção silenciosa.
Registra o que aconteceu e usa o resultado para melhorar a próxima decisão.
Uma plataforma, várias frentes de trabalho. Tudo no mesmo contexto, com a IA participando do que dá para acelerar.
CRM, pipeline, oportunidades, propostas, follow-up e automações.
WhatsApp, Instagram, Messenger, chat do site e e-mail no mesmo contexto.
Tarefas, responsáveis, prazos, aprovações, agenda e capacidade.
Contas, cobranças, caixa, fiscal, margem, IR, orçamento e inteligência econômica.
Planejar, produzir, aprovar, publicar e medir conteúdo e campanhas.
Painéis, alertas, previsões, recomendações e leitura executiva.
Rotinas executadas continuamente pela IA com controle e aprovação.
Diagnóstico, estratégia, transformação, acompanhamento e especialistas.
A Centriu faz sentido quando o volume aumenta e a estrutura precisa acompanhar. Não é sobre setor nem tamanho: é sobre a operação conseguir sustentar o próximo estágio.
As vendas crescem, mas o processo não acompanha.
As áreas trabalham separadas e o cliente sente.
A operação depende de pessoas específicas.
O financeiro ficou complexo e o caixa perde visibilidade.
O atendimento cresce em volume e em canais.
A IA entra sem contexto, controle ou histórico.
Se a empresa ainda não começou a crescer, a Centriu também ajuda a preparar a estrutura para o primeiro salto.
Ver a Centriu funcionandoA Centriu combina tecnologia, inteligência, método e acompanhamento. A consultoria diagnostica, desenha, implanta e acompanha — com evidências, não com apresentação.
Diagnóstico e imersão na operação
Estratégia e prioridades
Roadmap de transformação
Desenho da arquitetura operacional
Implantação conduzida
Acompanhamento com evidências
Benchmarking e leitura de mercado
Especialistas, rede e inteligência coletiva
Uma conversa para entender onde a sua operação perde tempo, dinheiro ou capacidade — e o que a Centriu faria primeiro.
problema
A diagnosis that jumps straight to recommendations, without separating what is actually known from what is still a hypothesis, tends to produce a plan built on more confidence than the underlying evidence supports. Centriu Oracle structures a client diagnosis into 11 named blocks — from company context and objectives through channels, commercial process, service, data, reputation, competition, offer, and management — each producing its own facts, hypotheses, gaps, risks and opportunities, backed by evidence and a 1-to-5 confidence score. The resulting actions are then scored by a transparent formula and grouped into time horizons from 30 days out to a full year, so priority is visibly earned, not asserted.

A recommendation is only as trustworthy as the diagnosis behind it. A diagnosis that blends confirmed facts with plausible-sounding assumptions is easy to overstate. It does not mark which is which. A client reading a polished-looking plan has no way to tell if a recommendation rests on solid evidence. They also cannot tell if it rests on an untested hypothesis. This is true unless the diagnosis itself is structured to keep that distinction visible. Centriu Oracle’s diagnosis method is built specifically around keeping facts, hypotheses, gaps, risks and opportunities as separate fields. These fields are explicitly labeled. They are not blended prose.
A recommendation is only as trustworthy as the diagnosis behind it. A diagnosis that blends confirmed facts with plausible-sounding assumptions is easy to overstate. It does not mark which is which. A client reading a polished-looking plan has no way to tell if a recommendation rests on solid evidence. They also cannot tell if it rests on an untested hypothesis. This is true unless the diagnosis itself is structured to keep that distinction visible. Centriu Oracle’s diagnosis method is built specifically around keeping facts, hypotheses, gaps, risks and opportunities as separate fields. These fields are explicitly labeled. They are not blended prose.
Oracle organizes a diagnosis into 11 named blocks. These are: company context, objectives, audience, channels, commercial process, service, data, reputation, competition, offer, and management. Each block produces its own facts, hypotheses, gaps, risks, opportunities and a written conclusion. This is backed by evidence text and a 1-to-5 confidence score. No confidence score is made up when the evidence is missing. A block can even start pre-filled from the structured immersion briefing captured at onboarding. Then, a person reviews and confirms it. It is not left as an unverified import.
Each resulting action in the plan carries its own impact, urgency, effort and confidence ratings (1 to 5). Oracle computes a priority score directly from them. This is impact times urgency times (confidence ÷ 5), divided by effort. No score is computed at all if impact or urgency is missing. It does not guess. Actions are then grouped by time horizon. These range from 30, 60 and 90 days out through quarterly, semi-annual and annual. They are sorted within each horizon by that same transparent score.
A diagnosis structured into 11 named blocks: company context, objectives, audience, channels, commercial process, service, data, reputation, competition, offer, and management.
Each block tracks its own facts, hypotheses, gaps, risks, opportunities, evidence, and a 1-to-5 confidence score.
Optional pre-fill of a block from the onboarding briefing. It has a distinct human review step before it counts as confirmed.
A transparent priority formula — impact × urgency × (confidence ÷ 5) ÷ effort. It is computed only when impact and urgency are both present.
Actions grouped by time horizon (30, 60, 90 days, quarterly, semi-annual, annual). They are sorted by priority score within each group.
The structural change is a diagnosis where fact, hypothesis, gap, risk and opportunity stay visibly distinct. They have their own confidence level. The resulting action plan has a priority order that is computed and inspectable. It is not just stated. What that is worth in engagement quality or client trust depends heavily on a consultancy’s own client mix and delivery standards. Centriu does not attach a specific figure that would generalize.
The structural change is a diagnosis where fact, hypothesis, gap, risk and opportunity stay visibly distinct. They have their own confidence level. The resulting action plan has a priority order that is computed and inspectable. It is not just stated. What that is worth in engagement quality or client trust depends heavily on a consultancy’s own client mix and delivery standards. Centriu does not attach a specific figure that would generalize.
Working through the "commercial process" block, the consultant records a confirmed fact. Leads arrive mainly through WhatsApp. This is separate from a hypothesis. Response time may be hurting conversion. The block keeps the two visibly distinct. It does not blend them into one story. Evidence is limited to what the client has actually shared. So, the block’s confidence score sits at a modest 3 out of 5. It is not artificially inflated.
An action addressing that gap is "define and monitor a first-response SLA," or service level agreement. It is entered with an impact of 4, urgency of 4, effort of 2, and the same confidence of 3. Oracle computes its priority score directly from those numbers. The consultant does not just say "this is high priority" without a clear reason.
When the plan is grouped by horizon, that action lands in the 30-day group. It is sorted above other 30-day actions with a lower computed score. The client can see exactly why it ranks where it does.

Company context, objectives, audience, channels, commercial process, service, data, reputation, competition, offer, and management.
No. Confidence is a 1-to-5 score entered per block. It is based on the actual evidence behind it. It is never made up when evidence is missing.
It can be pre-filled from the structured onboarding briefing. But it still requires a distinct human review step before counting as confirmed.
Impact × urgency × (confidence ÷ 5), divided by effort. It is only computed when impact and urgency are both present.
30, 60 or 90 days, quarterly, semi-annual, or annual.
It is sold by subscription with a published starting price. Exact current values are on the central pricing page.
A diagnosis that jumps straight to recommendations, without separating what is actually known from what is still a hypothesis, tends to produce a plan built on more confidence than the underlying evidence supports. Centriu Oracle structures a client diagnosis into 11 named blocks — from company context and objectives through channels, commercial process, service, data, reputation, competition, offer, and management — each producing its own facts, hypotheses, gaps, risks and opportunities, backed by evidence and a 1-to-5 confidence score. The resulting actions are then scored by a transparent formula and grouped into time horizons from 30 days out to a full year, so priority is visibly earned, not asserted.