Interactive generator · 8 min

Canonical Briefing Generator

Answer the 12 questions and get a structured briefing, ready to copy, download, and require the client's signature before the project starts. Eliminates 80% of rework.

Progress0 / 12 completed · 0%

1Project name

2Client

3What concrete problem are we going to solve?

4Where are we today? (current situation, numbers, context)

5What is the measurable goal in 90 days?

6Who is the target audience (ICP)?

7Which deliverables are in scope?

8What is NOT in scope? (this field prevents 80% of rework)

9Who is the final approver (ONE person)?

10What is the final deadline? (hard date, not an estimate)

11Total available budget

12Important constraints (technical, legal, brand)

You can skip fields if you want — the briefing highlights the blanks for you to fill in later.

Canonical Briefing Generator

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